Transparency
About Simulalo
Simulalo is a platform of deterministic calculators and simulators for SMBs. We don't sell advice: we help evaluate business decisions with explicit formulas, editable assumptions and directional results. This page summarises who builds the platform, how it's done and what its limits are.
Who is behind it
Simulalo is built and editorially reviewed by Leonardo Millán Velázquez and Ana Cristina Vargas Robinson, with support from a small technical team. Each tool starts from a concrete business question (for example: how many customers do I need this month to avoid losing money?) and is validated against real cases before being published.
If you need to verify the editorial team's identity or request references for a specific use case, get in touch.
Editorial team
The two people listed below sign off the methodology, review the formulas and are responsible for the tools and editorial content published.
Leonardo Millán Velázquez
LinkedIn profileAna Cristina Vargas Robinson
LinkedIn profile
Shared editorial responsibility. The names above also appear as reviewedBy in the JSON-LD of every calculator and simulator, aligned with Google's E-E-A-T recommendations.
Last editorial review:
How we work
Three principles you'll find on every tool page and in the methodology documentation.
Deterministic models
Calculations don't depend on generative AI: they are mathematical formulas written in TypeScript that return the same result for the same inputs. AI, when present, only interprets results that have already been computed.
Visible assumptions
Under each tool we list the exact formula, the variables, the assumptions and the limits. If a formula can't be validated 1:1 against a public source, we label it as an estimate.
User data stays with the user
Calculators and simulators run in the browser or as Server Actions without storing inputs. We don't sell data and we don't cross-reference business information with third parties.
Limits of the tools
The tools are directional. They do not replace certified financial, accounting, tax, legal or professional advice in your jurisdiction.
- Benchmarks (margin ranges, churn, runway, etc.) are sector references, not universal rules.
- Rates, taxes and regulatory bands depend on country and fiscal year. Verify them with your accountant before any material decision.
- Advanced simulators project scenarios under editable assumptions: the output changes when the assumptions change. Always tune them to your operating reality.
- When a tool touches personal-finance or health decisions (YMYL), we add a visible disclaimer and a link to /metodologia.
How to reach us
To report a formula error, an outdated source, a privacy concern or request a new tool:
Email us at hola@simulalo.app
We reply on business days (Monday-Friday). If you find a math error we fix it and record it in the review date of the affected page.
Go deeper
Editorial methodology and sources
How we build calculators, simulators, benchmarks and editorial content, step by step.
Mission and what we do
Who Simulalo is for and why the platform exists.
Credits and licenses
Typefaces, icons, open-source libraries and third-party trademarks mentioned on the site.
Contact and privacy
Channels for support, privacy questions and information requests.